During these difficult financial times, it is more important than ever for business people to have a proper understanding of how to assess the success of their enterprise. Many business failures can be blamed on the inability of the managers and owners to understand the financial dynamics of their organisation, and in effect, they run out of money.
And many non profit membership organisations live or die by their retention rate, but how many of the management team are really competent to work out the annual impact of a percentage change in the rate, or the resulting effect on the membership base year on year?
Thinking back to the maths lessons of our school days, there was seldom any link made between the equations and trigonometry and their application in the adult world. And this is probably why so many of us approach maths with some trepidation, and aren't as confident with it as we should be.
This was the prompt behind a new book, Business Maths Essentials, aimed at the very many business generalists who are not confident when dealing with numbers.
The book is short, because actually the basic maths you need for business is not very difficult, and there’s not that much of it! However, many people struggle, and this book sets out to provide all the basic day-to-day numeracy one is ever likely to need in one’s career in business. Based upon what the author personally has found to be essential during his career, it covers topics such as percentages, break even analysis, profit margin, and interest calculations, and is packed with worked examples in every day language.
BUSINESS MATHS ESSENTIALS is available from Oriel Marketing Limited for just £13-00 including P&P
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